Social Media Design for a Stevia Sweetener Brand
In this project, I had the privilege of working with Drip Sweet, an emerging stevia-based sweetener brand based in Jakarta, Indonesia. My task was to design eye-catching social media posts, create visual guidelines for their social media pages, and promotional banners for their e-commerce sales channel.
To align with the brand's core values of Healthy, Sweet, and Nurturing, I incorporated a green color scheme throughout the designs. The use of green represents health and freshness, while also reinforcing the brand's commitment to promoting a healthier lifestyle.
To help Drip Sweet increase awareness of their products, I placed a strong emphasis on showcasing their product images. The designs were crafted in a way to highlight the product's unique qualities and features, such as the natural sweetness of stevia.
As a result of this project, Drip Sweet's social media pages are now more visually appealing and engaging, which has helped to increase brand awareness and customer engagement. The visual guidelines created also provide a consistent brand image across all their social media platforms.
Overall, this project was a success, and I am proud to have been a part of Drip Sweet's journey towards becoming a leading player in the healthy sweetener industry.
